Point to sale – Point of sale

Consider the touchpoints of your brand in general (to ensure that all the elements work together) and then focus on your packaging. Design a set of Point of Sale elements that will promote your product in-store. The set can consist of however many elements you choose. It can be in any format that you would like it to be. 

pointofsale_contentJeg lagde en veldig enkel sjokkselger i samme papirtype som posene med hundemat er laget av, for å videreføre den stilen. Ville at denne sjokkselgeren skulle være så enkel som mulig, siden designet på emballasjen er såpass enkelt.

Take pictures of your elements and include them in a presentation of your brand called a brand manual or a design manual. Your brand manual should have a minimum of 7 pages and include logo, color scheme and chosen typography as well as the different elements produced during this 4 week project period (brochure, infographic, packaging, point of sale). 
Hand in your brand manual as a PDF.



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